Project Description


Headquartered in Mississauga, Ontario, Unisync Group Limited is a full service, vertically integrated provider of uniforms, workwear, image apparel and related solutions. With distribution centers in Western and Central Canada, Unisync Group serves many corporate clients and services 30,000+ ship-to locations in North America and numerous locations worldwide.


Unisync Group has been contracted by Air Canada, the flag carrier and largest airline in Canada, to set up a group of nation-wide multilingual e-commerce websites which will enable their pilots, flight attendants and ground crew to order their work uniforms online. The online uniform ordering website needs to integrate seamlessly into Unisync Group’s internal uniform inventory system and provide French language support for their employees in the province of Quebec and other French speaking regions of Canada.

In addition to the flagship website, a group of similar but independent e-commerce websites will also be created for Air Canada’s other airlines, including Air Jazz, Rouge, Sky Regional and Georgian Air. Consistent look and feel as well as maximum translation re-use is also required.


On the heels of the successful creation of the English/French online employee uniform ordering website for Purolator and Home Hardware using Web Lite’s reverse proxy translation platform, Unisync and Uniform Market, its online solutions partner, decided to use the same successful formula to implement a solution for Canada’s largest airlines.


Thanks to the experience gained from the Purolator and Home Hardware projects, Unisync was able to deliver the multilingual e-commerce website to its client on schedule.thus

Since the Web Lite solution works as an adjunct to its English web server, Unisync was able to take advantage of the decoupled nature of the Web Lite reverse proxy translation solution to translate the French version while evolving and developing the e-commerce function (in English) in parallel. This approach greatly reduced the serial nature of the development, and thus allowed Unisync to implement the solution much more quickly than it otherwise would have been able to.

To find out more about the trade-offs between building a multilingual solution from the ground up and integrating with a Web Lite solution, check out this whitepaper.

To understand more about reverse proxy translation technology, check out our article published in php[architecture] Magazine.


“We had never needed our web sites to be translated to French. When the requirement arose, we feared a massively expensive solution or a quick solution with many problems, including slow execution and bad translations. Instead we found SWeTE from Web Lite. This extremely professional organization provided us a quick solution with fast execution speeds and human translation. What could have been a nightmare ended up being a pleasure. I highly recommend this company to anyone with the need to translate a web site or many web sites into any language. At worst, if they don’t have people who can translate into your target language, they can help you find them. Their tool does the rest!”
Al Baker, Projects Senior Manager, Uniform Market

Location : West Saint-Laurent, Quebec

Business :

  • Canada’s flag carrier

Target language : French

Web Content :

  • corporate uniforms ordering e-commerce websidetes for employees of Air Canada & other airlines.

Services provided :

  • translation server setup, building logic to handle dynamic page elements
  • translation of web page inventory content

Website :

  • internal website